Our Partners and Beneficiaries

Australian surfer Stu Johnston returned from a surfing trip to the Maldives 20 years ago with several pairs of amazing and unique massage flip flops (or “thongs” as the Aussies like to call them). After countless requests from family and friends to bring more and more of these funky thongs back with him from his travels, the Souls Thongs business was born. 

These massage flip flops make you feel great guaranteed, improving the blood flow in your feet, giving you a reflexology massage as you walk. Wear them to and after your workout, yoga class, swimming, cycling or apres ski. Your feet will thank you every time you wear them.

Inspired by the vibrant energy of Australian lifestyle and the stunning beauty of Sri Lanka, there is a pair of Souls for everyone and every occasion. 

We are committed to sustainability and ethical trading, manufacturing in Sri Lanka in our factory where there is NO Child Labour, locally sourced rubber and recycled materials are used. 


Original Brazilian flip-flops since 1962.

Shoe Aid UK is a registered charity based in Nottingham, England, providing charitable services to help alleviate footwear poverty throughout the UK and in developing nations, such as those in Africa.
Having been established in 2010 by founder Lee Todd, Shoe Aid has helped distribute more than 1.5 million pairs of shoes to those in need. Shoe Aid is in the process of establishing chapters around the world to become an international organisation. Shoe Aid collects and distributes new shoes from manufacturers, wholesalers and retailers etc, as well as previously loved footwear that is fit-for-purpose.
Shoe Aid partners with shoe companies such as Souls Flip Flops, who generously support us by donating both footwear and much needed funding. If you would like to donate footwear or cash directly, please follow this link https://www.shoeaid.co.uk/donate/